An understanding of your new product's vision, direction, priorities, and progress required over time.
What's included
Business Vision
🚩 Advanced
Know your business model and the target market, what's happening in it, and possible future growth.
Product Vision
🚩 Advanced
A simple, inspiring outline of what the product offering will be and how it helps the company to achieve its growth and goals.
Competitive Differentiators
🚩 Advanced
Unique features that make the product offering stand out from others and give it an edge in the market.
Strategic Roadmap
🚩 Advanced
A basic plan showing the main steps, goals, and milestones for the product offering, making sure it matches business goals and customer needs.
Go to Market Motion
🚩 Advanced
A plan for how to take the product offering to market, including; positioning, distribution, and example use cases.
Product Objectives & Metrics
🚩 Advanced
Clear goals that the product offering wants to address to reflect stakeholder interests and end-user platform journeys. Key numbers that show how well the product offering is doing and how it affects the company and customers.
